Workwear and fleet

Uniform, helmets and vehicle livery.

Vehicles and workwear are a brand's most seen and least considered surface. We reduce the mark to a single colour silhouette, because on cut vinyl and in embroidery that is the most durable answer. For a fleet we draw a dimensioned wrapping scheme: on a vehicle of each size, where the mark goes and how large. Ten trucks stop looking like ten brands.